HiCast Sports Network Delivers Youth Ballgames Live from Elizabethtown Sports Park to Family and Fans at Home or Anywhere in the World

While the Covid-19 global pandemic put a pause on the start of spring baseball and softball play at Elizabethtown Sports Park in Elizabethtown Kentucky, the ballpark was able to resume play in June with beautifully renovated turf infields, and a powerful video coverage solution in partnership with The HiCast Sports Network, a game-changing, subscription-based social broadcast company which allows youth athletes, coaches, families and fans to view live sporting events at top ballparks across the nation anywhere, anytime, on any device.

Todd Yancey, General Manager for Elizabethtown Sports Park in Kentucky, shares, “Our return-to-play guidelines closed our bleachers to support a safe environment. Spectators have to bring their own chairs and social distance around the diamonds. Now that we have HiCast in place, we’re excited to share the best view behind home plate with fans here at the park and watching from home.”

Elizabethtown Sports Park opened eight years ago and sits on just under 160 acres of land featuring 12 diamond fields for baseball (about 70% of the ballpark’s play) and softball (about 30%), a Miracle Field for athletes with special needs, and 12 rectangular fields for soccer, lacrosse and football.  The venue, which sits about a half-hour south of Louisville, KY attracts teams from all over the country.  Different size ballfields enables the venue to host athletes from ages 8 through 18, and the new turf infields minimize the impact of weather conditions on play. 

Elizabethtown Sports Park is overseen by Elizabethtown Tourism who secured Sports Facilities Management (SFM) to effectively manage operations of the venue. Todd Yancey was brought in by SFM to run the day-to-day operations of the park. “We’re really focused on streamlining operations, partnering with top baseball and softball event organizer Athletx Sports Group and with their help, grow our own branded tournaments here at Elizabethtown.”

“While generating revenue is important to Elizabethtown Sports Park, community involvement is another one of our key performance indicators. When we came in, the venue was 100% travel tournament play and within a year, we were able to support the local Elizabethtown Area Baseball Commission to help them operationally, at no cost to the league. Our Miracle Field was just put to use last year. We had eight local schools come out and participate in field days and we’re looking forward to hosting more of those events in the future.” This fall, family and fans can tune in using the HiCast Sports mobile app or web viewer to watch fellow community members and coworkers relive their glory days in the adult co-ed wiffle ball league.

Stephanie Calabrese, co-founder and Chief Brand Officer for HiCast Sports Network, shares, “We’re so excited to partner with Elizabethtown Sports Park. It’s one of the top ballparks in the country and because of its location, an attractive destination for ~1200 travel ball teams up and down the east coast. We covered a national Baseball Youth event at the venue in the past, so installing our network as a permanent amenity makes it possible for us to capture all the moments that matter on the diamonds.”

“I had background experience with HiCast when I served as the general manager at Ballparks of America in Branson, MO and appreciated the ability for our patrons to share those game memories across all social channels. I really wanted to be able to bring that to Elizabethtown Sports Park and make sure that we were able to offer that same level of experience to the people who are on-site and to those who can’t make it.”

Runners on 2nd & 3rd and the well-timed bunt on Field 5 at our newest ballpark, Elizabethtown Sports Park in KY from the Versus tourney on 9/20/20

Remote Viewing Surges for Youth Ballparks During Covid-19 Global Pandemic

When America’s favorite pastime was indefinitely paused at the start of Spring season in March, it changed everything for youth athletes and families across the country. Tournaments were cancelled. Venues closed their gates. By the end of June, the majority of ballparks in the HiCast Sports Network across nine states established return-to-play polices and welcomed teams back on their fields, but limited spectators in the stands and encouraged family members and fans to watch from home thanks to an automated video coverage solution provided by the HiCast Sports Network, a game-changing, subscription-based social broadcast company which allows youth athletes, coaches, families and fans to view live sporting events at top ballparks across the nation anywhere, anytime, on any device.

Todd Yancey, General Manager for Elizabethtown Sports Park in Kentucky, shares, “We had to go back to the drawing board like so many other people in terms of our operations. We were able to launch some of our baseball season. Our bleachers are closed, and spectators have to bring their own chairs and social distance around the diamonds. Now that we have HiCast in place, we’re excited to share the best view behind home plate with fans here at the park and watching from home.”

Field at Elizabethtown Sports Park in Elizabethtown, KY. Now during Covid-19 pandemic, bleachers are closed to spectators, but they can bring their own chairs and social distance along the fence line. Having the HiCast Sports app in hand, all fans can get a view behind the plate.

Co-founder and Chief Brand Officer for HiCast Sports Network, Stephanie Calabrese shares, “We’ve seen a rapid surge in viewership. Looking at 2020 vs 2019 game minutes viewed across our network, we saw a 20% increase in July and more than 100% increase in August. While our coverage has been a nice-to-have amenity for our ballpark partners, it’s now become a necessity. Fans expect to have remote game access and we’ve proven our ability to provide reliable video coverage for ballparks over the past several years. We’re poised to grow.”

The HiCast Sports Network was founded by two creative-minded parents and entrepreneurs, Robert Stribling and Stephanie Calabrese, located just outside the metro Atlanta area. Inspired to cover and preserve the moments that matter for their own young athletes, they teamed up with friends and family to invest in product development, acquired U.S. utility patents, and have steadily grown their network and user base to cover more than 100 ballfields and about 300,000 ballplayers across 11 states. They’ve finalized agreements with two more venues in Michigan and Colorado for installation prior to the start of spring season 2021 and expect more to follow as demand for their coverage increases.  

While parents and grandparents appreciate the ability to watch games live from home, their use often follows the lead of their players who use the HiCast Sports mobile app to watch their games back on-demand and save their favorite plays or hits from the game in the form of clips and highlight reels. HiCast subscriber and baseball dad Carlos Tariche’s son Tommy, a senior in high school who plays varsity and travel ball aspires to play for a D2 or D3 college, discovered HiCast initially. Carlos shares, “Tommy told me about the HiCast Sports app. When I took a look, I couldn’t believe how easy it was to figure out. I had a situation where I was working and my son had a game during the week, so I was able to air-play it to my Apple TV and watch the game. The quality was amazing. I’ve actually used some of those highlights to send to a couple of college coaches who were looking for film of him. It’s a valuable tool. We play in so many different places, it makes me wish that more venues had it.”

Bases loaded and a solid DP here. 3rd baseman Tommy Tariche to catcher Patrick Bartoletta to Christian DeRisi at 1st for Batting 1000 Seminoles 17/18U on 9/1/20 at Baseball Heaven. Shared by HiCast User and proud dad, Carlos Tariche.

While NCAA Division 1 coaches remain in their extended dead period for in-person recruiting through Jan 1, 2021, nearly 100 colleges from across the country including Columbia University, Princeton University, Rutgers University, University of Virginia, Vanderbilt University, and Yale University tuned in to watch players at Diamond Nation in New Jersey using the HiCast Sports Network. Diamond Nation General Manager Nick Massari shares, “We knew we had to do something to make sure kids playing in our tournaments had the best opportunity available for exposure. We created virtual roster packets for ten of our events this summer, and emailed them out with game schedules to our scouting list which includes coaches from colleges nationwide (mostly Division 1 schools) and all of the professional baseball teams to let them know we were streaming our games live and on-demand.”

At the ballpark, Diamond Nation shares listing of college and pro scouts watching players on-site and online through the HiCast Sports Network. Photo courtesy of Diamond Nation

Former professional ballplayer, Coach David Whigham, founder and owner of travel ball organization Delmarva Aces comprised of 42 teams across three states, and associate scout for the Baltimore Orioles, uses HiCast to support his players. He’s helped secure 99 college commits from his Aces program since 2016. David shares, “Because of my communications background, we do a lot with social media and video. For our kids, having social media followers watching their home run videos mean so much to them. You’d be surprised how many kids save those videos and will keep them forever to relive moments like that. The way everything is going, venues are going to rely on HiCast Sports even more than ever to try to capture the moments.”

Investing in the Youth Baseball Experience at Ballparks of America

We caught up with Springfield Mavericks coach and one of new owners of Ballparks of America in Branson Missouri, Paul Satterwhite. Paul, in partnership with three local businessmen from Springfield, MO (Greg Snider, Dale Helle, and Steve Strobel) purchased the complex in February 2020 and we’re excited to see this unique ballpark complex grow.

Here’s what Paul had to share in anticipation of the delayed start of their spring season:

What got him interested in Ballparks of America?

Paul Satterwhite and son Graham

Paul has coached his son’s team for about eight years now, serving as head coach for five of them in Springfield, Missouri which is about 45 minutes from Branson. When he first learned about the construction of Ballparks of America, he got excited, as the target age range (11U - 14U) would be a perfect fit for his son’s team, the Springfield Mavericks. They were among the first teams to play at the ballpark since it opened in 2017. In 2018, Paul’s son Graham made the Branson 12U team and played in the Cal Ripken Series 70 World Series at Ballparks of America, which was a highlight for his son and the entire family. The Mavericks have played 75-80 games at Ballparks of America thus far.

How have you used HiCast Sports Network at Ballparks of America as a dad and coach?

“We’ve had quite a bit of experience with HiCast footage. I’m an attorney by trade and I travel some. I haven’t missed many of my team’s games over the years, but I was traveling back from a conference I had to attend and I wasn’t going to make it back in time for their Friday night games. I was waiting for my flight at the Denver airport and I pulled up and watched all of our games on HiCast, texting my coach who was running the game between innings, and making suggestions. It’s a really good view of your pitchers and batters, and I thought it was a really neat experience. My own parents have been able to get on and watch games, and there’s extended family who use it to watch our team.”

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What inspired you to take ownership of this venue with your three partners?

 “A couple of reasons. One, we really understand the place. One of my partners, Greg Snider, also has sons who’ve played often at Ballparks of America. We both serve on the Board for the Springfield Mavericks organization, and we operated tournaments at Ballparks of America before getting involved on the ownership side.  As a result, we understand the operations side of it and what has made our tournaments great over the last couple of years.

We also understand some of the challenges there, especially with the size of the facility, and we have a ton of connections in Branson and the ability to really make what we believe to be a great product on a national level and also for the Branson community and southwest Missouri. We really wanted to put some energy behind it and it’s something I saw as a worthwhile endeavor. Of course, we didn’t see the fun that is this challenge we’re all facing as a country right now with COVID-19, but it’s one we believe we can overcome.”

What’s in store for the future of Ballparks of America?

“We’re in the process of bringing the existing facilities up to a higher level. It’s a pretty amazing facility to start out with. The dorms are an incredible experience for the kids. We’re putting in some more food options by adding a restaurant and a sit-down, air-conditioned area inside for folks to get out of the sun for a bit. We’re going to enhance some of the experiences on campus and add some parties in the evenings. We’re partnering with the best local event businesses in Branson to put on co-branded and exciting events to create a tourna-cation experience for kids and families. We want it to be seven days of lifelong memories. You might not remember the scores of the games but you’ll remember the memories you created with your child, your teammates and your family. That’s the goal, and that’s what we’re working hard at.”

With COVID-19 pause on play, what’s happening right now?

“We’re working with health officials and our government to understand what’s safe, but we’re continuing to move forward with an intention to play this summer. We’re taking a week-by-week approach on this and we’re not acting too quickly to cancel future events. We’re actually adding teams who lost their spring season and are looking to expand their summer experience. We’re going to try to give a month’s lead time on summer events so teams traveling from further out will have time to make a determinations. We’re communicating regularly with the teams. We’re going to look at what other opportunities are available and hope to expand our late summer and fall opportunities to maximize use of the facility.” 

Since our call with Paul, they’ve added four tournaments in August to help meet the growing summer demand for play. Teams from more than 30 states are signed up for tournaments from Memorial Day through Labor Day. 

“With the Cal Ripken World Series in August, we typically have ten international teams, but due to COVID-19, international teams will not attend this year. We’ll still have 20 national teams coming for the tournament August 6-15.”

How are you and your team working through this challenging time?

“I think it’s a great time for players to study the game, to watch older baseball games, watch people they see as heroes and see how they play. I think it’s a great time to work out. My own 13-year old son is making me jealous by the amount of time he’s been able to put in with his work outs, and I think he’s going to be in the best shape of his life by the time this ends. It’s a great time to get out and play catch with your dad or your sister in the back yard. Set up your tee and your nets, or your tennis ball in the garage. 

For coaches, I’m encouraging regular communication with your team. For us, most of that is happening through the Band app where we communicate through messaging and video to have a team experience there. Our club is putting out a video every other day to the kids with a work-out routine so they are all getting something that pushes them.”

Words of encouragement for ballplayers everywhere?

“Baseball is a game that we play that is a microcosm of life. Of all the sports that I’ve been involved in throughout my life, baseball is the quickest to take you to the top and take you to the bottom all at the same time. You can be the hero in one inning and the goat in the next. There are great life lessons to be learned from the game of baseball. And what we’re dealing with right now is just a period of adversity. It’s a challenge. We’re missing baseball because it’s become a central part of our life, but it will be back. Use this time to get closer to your family. If you are a person of faith, use this time to focus on that to help you see this as a opportunity to rise above the challenge.”

Photos provided by Paul Satterwhite and Springfield Mavericks